Would the war impact the availability of spruce trees? Such fears were allayed by this small article. Note that ‘buying early for Christmas’ in 1940 meant mid December – not early November as it seems to today!
‘Here’s good news for the children. There will be ample supplies of Christmas trees available this year. As a matter of fact, substantial consignments have been in the hands of the retailers for some days. A wholesale fruiterer and florist told me at the week-end that the trees, which in pre-war days were largely imported from Germany will be quite as plentiful as they were last Christmas. Prices, too, should be fairly reasonable.
“It’s a fact,” he added, “that people will spend money at Christmas, particularly where there are children. So far as Christmas trees are concerned, transport will not prove much of a problem, but intending purchasers should buy them as soon as they can.
“Shop early for Christmas applies as much to Christmas trees as to anything else this year.”‘
The Stamford Mercury, 13th December, 1940.